Sub Zero Freezer Co
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at Sub Zero Freezer Co
Sub-Zero Group, Inc. is a family-owned company where talent and hard work are recognized and rewarded, people work as a team, and everyone is guided by a clear vision: to create the world's most innovative refrigeration and cooking appliances. We are proud of what we do and who we are.
The Marketing Manager is the liaison between the various sales functions and the factory to ensure that the brands are represented in a consistent manner. The Marketing Manager is responsible for driving Sub-Zero, Wolf and Cove sales through developing a yearly distributor marketing plan that includes advertising/ social media, marketing / dealer / trade and showroom events. The Manager focuses on generating showroom traffic growth through marketing efforts, trade referrals and events. They serve as the main point of contact / conduit for Corporate Marketing and are charged with working closely with the Sales Team, Showroom Team and Dealers. Finally, the role works to ensure local alignment with overall corporate goals, priorities and plans.
Responsibilities also include, but not limited to, the creation and execution of a yearly distributor marketing / promotional plan. Providing Corporate Marketing feedback on the needed collateral, fully leveraging existing materials and where necessary, local development of content to support the execution of their plan. This role will also lead local PR efforts designed to leverage and execute organizational plans and priorities. The Marketing Manager is also responsible to actively cultivate relationships within the market that results in partnerships and collaborations.
-Marketing or related 4 year degree
-Minimum of 2 years in a marketing management position or equivalent
-Strong background in social media, public relations and ad creation/layout
-Strong interpersonal skills with an ability to demonstrate a creative skillset